Thursday, May 10, 2018

New Representative Training - Make Connections!

You'll hear established reps saying it all the time "power of 3" or "power of 5" but what does it mean? What exactly is this "power" nd how does it affect or help your business?

We all know that, especially when beginning a business, we need to get our name out there. We want people to see an AVON ad on the tv or in a magazine and think of YOU as THEIR go-to person for AVON. So you think, "well, ok, my friends and family know I sell, so they'll think that" but friends and family can only buy so much. You need to find other customers who will also buy from you, when they need AVON.

This is where "the power of 3" or "the power of 5" comes in. Basically, you commit to yourself, to speak to 3 or 5 people daily about AVON. I actually find goodie bags are a great ice-breaker for this, when you are out in person. They also mean there's less pressure on you to "push" your AVON business in the conversation.

A simple "Hi, I'm giving out little goodie bags today to share some love" as you hand over your gift is all. And then turn the conversation to something else - comment on maybe earrings they are wearing "oh those are pretty earrings, they go really well with your (hair/top/whatever) or talk about their children (if they have some with them).

The key is to make a connection. Become a friend. Take time to stand and chat, if they are willing. Don't worry about pushing information on them, or asking them to look at the brochure, as long as your business card is in that goodie bag, they have your information and can contact you when they need to.

After your conversation ends, say something like "I've so enjoyed talking to you. Can I have your email address or phone number to keep in touch, I'd love to talk with you again" and hopefully they will give you both. you can even say "I'm on Facebook/Snapchat/Google if you'd like to catch me on there".

Easy and no stress, just make a new friend!

So, if you decide to work "the power of 3" then you will connect with 3 people daily, that's 15 people in a 5 day period.

For the first week, maybe contact once a day. A simple, "hi, how are you doing today" text or email, a bit of a chat about the weather/day's activities/kids and maybe a phone call at the end of the week for an in-person chat. You don't want them to feel hounded, just a "getting to know you".

However ...

Make sure you have added their info into your AVON address book. Then as each new campaign begins you can send the Campaign Email to them. So every 2 weeks they'll be getting an AVON email from you.

After your initial week of contact, you can begin to just act as friends, maybe daily contact on Facebook, and you can bring AVON into a conversation if you're talking in person or chatting online. Simple - maybe a "well, I need to get off here, my AVON order was delivered and I need to get it unpacked" or "I have to head out, i have some AVON deliveries to do".

If you are now friends on Facebook, they'll see your posts so make sure to include your AVON activities in those posts.

Yes, you want their business, you want the sales, but people tend to by from people they CONNECT WITH. They'll buy from you because they like you, they have a rapport with you.

So make those connections. They are the seeds from which your customer base will grow.

And there may be some who will never become a customer, for whatever reason BUT they may well refer others to you thus are a worthwhile part of your network.

Have fun!

#AVONTraining #NewRepTraining #powerof3 #powerof5 #MakingConnections

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